TY  - BOOK
AU  - Nickels, William G. 
TI  - Understanding business
SN  - 9781266043222
U1  - 658 
PY  - 2022///
CY  - New York
PB  - McGraw Hill, 
KW  - Administración de empresas
KW  - Negocios
KW  - Ética en los negocios
KW  - Mercadeo
KW  - Creación de empresas
N1  - Business trends: cultivating a business in diverse, global environments --  Bussiness ownership: starting a small -- Business management: empowering employees to satisfy customers -- Management of human resources: motivating employees to produce quality goods and services -- Marketing: developing and implementing customer-orientedmarketing plans -- Managing financial resources -- Bonus chapters
ER  -