Managerial economics and business strategy
Declaración de edición:7 Publicado por : McGraw Hill, (New York:) Detalles físicos: 621 p. fonodiscos, **no definido** ISBN:978-0-07-337596-0 .Tipo de ítem | Biblioteca actual | Colección | Signatura | Estado | Fecha de vencimiento | Código de barras | Reserva de ítems |
---|---|---|---|---|---|---|---|
Libros | Biblioteca Jorge Franco Vélez Colección General | General | 338.5 B357m (Navegar estantería (Abre debajo)) | Disponible | 12168 |
Total de reservas: 0
texto en ingles
The fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The theory of individual behavior -- The production process and costs -- The organization of the firm -- The nature of industry -- Managing in competitive, monopolistic and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The economics of information -- Advanced topics in business strategy -- A managers guide to government in the marketplace -- Challenges at time warner
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